Domain Name Industry Blog

Are You Getting the Most Out of Your Premium Domain Name?

Having a premium domain name can give you a huge competitive advantage. Don’t you think Planters wishes it owned nuts.com? Instead that premium domain is owned by the Newark Nut Company. But, having a premium domain name is only part of the equation. Here are a few tips for making the most of your premium domain name and putting a little more distance between you and everyone else in your industry.Put Your Domain Name EverywhereIf you have gone to the effort and expense to secure a premium domain, be proud of it. Put your domain on everything you can think...

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3 Ways a Premium Domain is a Better Investment than Real Estate

Everyone is looking for better ways to grow their money. While real estate has long been a traditional way to increase your wealth, it’s also a great way to lose everything. The web presents lots of opportunities for people to generate income, but few can match to potential returns of investing in premium domains. While the first rule of real estate is “location, location, location”, the most important rule for investing in premium domains is “relevance, relevance, relevance”. Getting involved in premium domains can be better for your wallet than real estate.One: Lower Barrier to EntryIt takes a lot of...

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What Your Domain Name Says About You

"What's in a name? That which we call a rose
By any other name would smell as sweet."-William Shakespeare in Romeo and Juliet Juliet’s declaration, “What’s in a name?” may be romantic, but it’s poor business advice. Businesses spend a lot of time and money on choosing just the right name for their enterprise. But, all too often choosing the right domain name is left for the end of the business naming process instead of at the beginning where it belongs. Your future customers have to be able to find you on the web. Your domain name may be sending the...

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How to Identify a Premium Domain Name

Much like real estate, the stock market and other investment verticals, a premium domain name is a highly valuable asset. In fact, so long as the internet is alive and growing, domain names may just be the only certain investment there is.A premium domain name can range from $10,000 upwards of $35 Million dollars. These premium domain names have all been registered for decades and are only available on the aftermarket. Knowing how to pick the right ones from the digital vine can be a bit tricky, but there are a set of rules and if followed properly they can...

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How to Grow a Brand That Generates Sales

Brand is one of those buzzwords that has almost lost all meaning. Everyone knows branding is important. There are plenty of gurus out there who will tell you that your brand is the key to untold riches. But, almost nobody knows how to describe what a brand is.Your brand is what people say about you when you aren’t around. Your brand is much more than your color scheme, tagline, or logo design. Your brand is your company’s story. Some brands are so powerful that you have an immediate feeling about them and their products when you hear their name. When...

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